Sprint Launching New Direct Connect on October 2nd, Reminds the Competition Who’s Number one in Push-to-Talk
Back in 2004, Sprint made a bold move and acquired Nextel, whom at the time was the reigning push-to-talk kingpin. The company later rebranded itself and be came what is now known today as Sprint Nextel Corporation. Slowly but surely the Nextel side of things slowly started to “chirp” less and less and pretty much went mute in the mainstream mobile market. Things went so far south, that most individuals now associate Nextel’s once notorious chirp with Boost Mobile’s infamous ”Where You at?” slogan. Oh how the mighty have fallen!
Now if you were thinking that Sprint purchased Nextel just to use their tech for prepaid, you are sadly mistaken. The Now Network has been slaving to reform the way people push-to-talk and will be launching the new Sprint Direct Connect on October 2nd. Check out the snapshot above that gives a side by side breakdown of Sprint’s push-to-talk versus Verizon’s and AT&T’s. Of course we’ll subtract “Sprint Applications” from that list since that reeks of fluff, but needless to say we’ll still take the one on the left.