Steve Jobs on Buyers Remorse and Early Price Drops
This morning we posted about a price drop for the Samsung Epic 4G Touch. Now new customers can pick it up for $99 and existing customers for $149. This comes less than a month after the E4GT was launched. Unsurprisingly this has upset some of you. This is not the first time this has happened. Two months after the original iPhone went on sale for $599 Apple dropped it down to $399, a whopping $200 decrease. Needless to say this had some people upset, so much that Steve Jobs issued an open letter to iPhone customers. Here is an excerpt.
Second, being in technology for 30+ years I can attest to the fact that the technology road is bumpy. There is always change and improvement, and there is always someone who bought a product before a particular cutoff date and misses the new price or the new operating system or the new whatever. This is life in the technology lane. If you always wait for the next price cut or to buy the new improved model, you’ll never buy any technology product because there is always something better and less expensive on the horizon. The good news is that if you buy products from companies that support them well, like Apple tries to do, you will receive years of useful and satisfying service from them even as newer models are introduced.
Jobs hits it right on the head here. This is how things work in the tech world. Being an early adopter usually comes at a price. You can’t let that stop you though, because like Jobs says, if you keep waiting for the best price you’ll never buy anything. You can read the full letter at the source link below.
via Apple









Exactly. Like this nonsense about the GS III vs. Nexus Prime (or whatever the hell it is called this week) – are we really worried about comparing an unreleased phone to a vaporware device? I actually saw people post that they are now going to wait for the “GSIII” – silliness. If want the latest device, then you will have to live with the price reductions and the inevitable “better device” coming out not long after you purchase.
Of course, who cares if a phone has a 2GHz quad core processor with 4GB RAM if it doesn’t constantly get updates to the latest and greatest Android version?
I do beleive an EDIT is in order as $99 is the NEW customer prince and $149 is for EXISTING.
…that’s exactly what it says.
I do believe that’s exactly what it says.
I upgraded to the amazing Galaxy S2 and was thankful it was only $199 at introduction. A $50 cut doesn’t phase me in the least. I got the supercell on Day Two and it’s been problem-free, those things are more important than $50 (to me).